Introducing Elite Gentleman weekend

Introducing Elite Gentleman weekend

Introducing the latest iteration from Avon’s Elite Gentleman fragrance collection: Elite Gentleman Weekend, just in time for Father’s Day. An elegant and sophisticated scent, Elite Gentleman Weekend is designed for the refined man who exudes effortless class and timeless style and, like the other fragrances in the range, is fronted by popular British sports personality and TV presenter, Jamie Redknapp.

• The latest fragrance from Avon’s Elite Gentleman collection
•  Starring Jamie Redknapp as the UK face
•  A woody, citrus scent with a fougere fresh olfactive

Boasting a fougere fresh olfactive, Elite Gentleman Weekend evokes a sense that is attractive, fresh and masculine.  It opens
with a multi-facetted freshness as the bright citrus accord of cardamom and grapefruit mingles with the aromatic coolness of
natural Italian cypress.  Violet leaves then reveal the signature of the heart, with an intense green note combining with clean
lavender, and comfortable sandalwood introducing a masculine warmth.  Finally, the fragrance evolves through the lasting, woody
base notes of teak wood and cistus, alongside powerful, ambery ambrocenide, for a long-lasting dry-down that lingers for hours.

Amy Court, Fragrance Manager Avon UK says, “This is our third fragrance in the Elite Gentleman franchise featuring Jamie, who is a fantastic ambassador for the scent due to this casual yet stylish look and ambitious personality. Elite Gentleman Weekend is the perfect gift for a modern day dad, just like Jamie, and would make a great gift for Father’s Day.”

“For me, scent is really important and Elite Gentleman Weekend reflects my personal style. It’s a classic, masculine scent with a modern twist that carefully balances woody and citrus notes. It’s effortlessly wearable everyday but I’m mostly looking forward to wearing it for weekend escapades in the sun.”

Jamie Redknapp

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