At Avon, beauty is the journey, empowerment is the destination. And selling Avon as an independent Representative is an opportunity to achieve financial independence and attain that empowerment.
Two Ways to Earn, Two Ways To Sell
There are two ways to earn money as a Representative: by selling products or—through the Sales Leadership program—by selling products while recruiting others. The higher a Representative’s campaign (selling cycle) sales are, the greater the percentage she will earn on those sales. Sales Leaders, Representatives who both sell and recruit, earn money based on their personal sales plus their recruits’ sales, with a similar progressive earnings structure applied.
What is Direct Selling?
Direct selling is a type of sales channel where products are marketed directly to customers, eliminating the need for middlemen – wholesalers, advertisers and retailers. Direct selling can be conducted one-on-one, in a group or party format, or online. At Avon, the “direct” part of direct selling also refers to the personal component of this sales channel; it’s about building relationships with people and offering them a high level of service and personal attention.
Avon wants our Representatives to succeed by offering a no-barrier earnings opportunity to support themselves and their families. We support each Representative in her efforts to achieve success and empower her to be self-sufficient by earning an income. The company’s direct-selling model offers a low cost of entry, a wide range of training and development opportunities, management support, and digital direct selling tools that enable Representatives to manage and grow their businesses as never before.
All it takes to become a Representative and launch a business is the nominal cost of an appointment fee.
Once appointed, a Representative has flexibility over her schedule and is her own boss, setting the parameters and goals for her business. For some Representatives, selling Avon is a full-time business. Others sell Avon to supplement income from a full-time job, or for a set period of time to achieve a certain financial goal, such as a child’s college tuition or a family vacation. Depending upon the level of sales, the earnings of a Representative generally can range up to 50 percent, providing greater incentive and earnings to those who are committed to personal success.
Credit-eligible Representatives generally do not pay Avon until their customers pay them directly, meaning a Representative does not have to make a cash outlay to cover the cost of her customers’ orders.
Our business model enables many women, who otherwise might not have access to credit, to pursue and attain their personal financial goals.
Training for Success
Avon is one of the world’s largest direct sellers, but it’s still all about relationships and social connections. The company wants to help you achieve your goals. So Avon’s field management, as well as your fellow Representatives, provide mentoring, training and support every step of the way. With Avon, you are in business for yourself but not by yourself.
Connectivity and community have always been critical to Avon’s direct-selling model. When the company was founded 130 years ago, it pioneered relationship marketing, with Representatives personally marketing products to their customers—the original social network. Today the one-on-one relationship, defined by high quality, personalized service, is still at the core of our direct-selling business.
We meld face-to-face contact with virtual interaction and are constantly integrating new technologies in the way people connect, communicate, share and shop. Our digital strategy is designed to enhance the social selling experience for Representatives and the shopping experience for consumers. By innovating the direct-selling sales channel, we continue to help our Representatives succeed and thrive through “social selling,” a complement to traditional face-to-face selling.
We offer many digital tools—on the Internet, social media and mobile technology—that enhance Representatives’ reach, productivity, and earnings. Representatives businesses can integrate seamlessly with the way people today connect, share and shop, and create communities, through our new multi-channel selling tools such as:
- Social media
- tools and videos so Representatives can share valuable beauty content with their customers.
- Customized social media environments for Representatives to reach customers and other Representatives.
- Avon-branded networking sites for Representatives, their customers, sales leaders and all empowered women. These sites enable users to interact to share their love of beauty, as well as connect with each other. Representatives also receive peer-to-peer support on the sites.
Empowered to Make an Impact
Unique to Avon is our woman-to-woman network of Representatives combined with our capacity to educate, engage and mobilize.
Representatives make up a powerful grassroots movement that reaches across continents and time zones to raise awareness and funds for issues of health, safety and well-being that are important to women.
For the Avon Breast Cancer Crusade and Speak Out Against Domestic Violence initiatives, Representatives have raised hundreds of millions of dollars through sales of special products and personal participation in walks, runs and other events worldwide. For our Healthy Forests, Beautiful World initiative, Representatives raised millions of dollars to help restore endangered rain forests in Brazil and Indonesia